Agency Work

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Led digital art direction and development for several of the most successful advertising agencies in Utah.

Agency Work

Early Agency Work

Experience

Agency Work

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The pull of agency life came to me early in my career. I watched my dad's career as an Art Director at FJC&N in Salt Lake City with envy. It was all so appealing: getting paid to be creative, working on different accounts everyday, the hum of the agency, the hustle of chasing deadlines.

I started working at Jandaco (which became Riser, and eventually EKR) in 2006. There, I was thrown into the deep end of creative life, servicing entertainment industry clients like ABCFamily, National Geographic Channel, and Warner Bros. It was here that I cut my teeth on interactive design and development, creating Flash games and microsites.

Jandaco was a small agency, so I was entrusted with soup-to-nuts creative development including: account management, concepting, design, copywriting, front-end development, and project management. Some highlights of my time at Jandaco were creating microsites and games for Lego Batman, Bratz, the Dog Whisperer, Duck Amuck Nintendo DS game packaging, and National Geographic Kids.

EchoBoost Logo // 2007
Lego Batman Website // 2007
Looney Tunes Duck Amuck Packaging // 2007
National Geographic Extreme Explorer Website // 2008
Bratz Pixie Party game // 2008
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Riester and Richter7

Jandaco introduced me to agency life, and I followed that up with two stints at major players in the Salt Lake City advertising market.

I joined Riester as an Art Director in 2008 to level up their interactive marketing efforts. I quickly made a name in the office as the go-to tech-savvy designer. This was the first time I heard the term "unicorn" to describe my unique ability to serve both the creative and technical needs of a project.

At Riester, I was tasked with branding several unique properties, from Rocky Mountain Power's Blue Sky initiative to tractor racing teams. I also built unique interactive experiences like "Buffalo Bill'd Yourself" an award-winning microsite for the Cody Wyoming Visitor's Bureau devoted to adding mustaches to your travel photos a la Buffalo Bill.

Buffalo Bill'd Yourself

Unfortunately, Riester also introduced me to the very common agency practice of RIFs as clients come and go. I was let go with 3/4ths of the Salt Lake office (but soon asked to fulfill contract work to satisfy the needs of their clients).

I joined Richter7 as a Senior Experiential Designer in 2012 to build upon the skills I had developed, and put them to work for clients like Zions Bank and Hogle Zoo. Richter7 had long been heralded as the most award-winning agency in SLC as far back as when it was called FJC&N (and my dad was working there).

Richter7 saw continued successes in the branding and interactive realms. One highlight was building the Bonneville Endurance Racer, a website where users could race on the Bonneville Salt Flats with their mobile device using the built-in gyroscope to steer. Another highlight was building interactive experiences for the Polynesian Cultural Center and a functioning digital music box for Hogle Zoo.

If you want to chat about my work, the current brand & creative landscape, or even college football, let's grab some lunch.

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